Ainsworth Game Technology appointed Karlita Linares as Sales Manager for Peru, marking an important step in its strategy to strengthen commercial operations across Latin America. The appointment responds to the company’s objective of improving support to customers and local partners, as well as optimizing its regional sales structure.
Experience and Professional Background
Linares brings more than 20 years of experience in sales and marketing, with a strong track record in the gaming industry. Her background includes business development, market expansion, and leadership of multidisciplinary teams, along with experience in negotiations with strategic partners.
Consolidation in the Peruvian Market
The appointment comes at a time of growth and professionalization of the gaming sector in Peru. Ainsworth seeks to consolidate its position through a more robust commercial strategy, focused on addressing the specific needs of the local market and strengthening relationships with operators and distributors.
The company is confident that Linares’ experience will be key to driving its presence in the country and capitalizing on expansion opportunities in the Latin American region, where the gaming market continues to evolve.
Valeria Mendoza
Originaria de Arequipa (Perú), Valeria Mendoza ha desarrollado su carrera en la intersección entre los contenidos, la tecnología y el marketing digital. Con experiencia en SEO y estrategia editorial, lleva más de ocho años ayudando a marcas online a crecer mediante contenidos basados en datos y una narrativa centrada en la audiencia.
Especializada en: estrategia de SEO, reseñas de casinos, noticias tecnológicas, marketing de afiliados y estrategias de crecimiento digital para el sector del iGaming.
