RubyPlay has taken a significant step in its European expansion strategy by securing entry into Greece's regulated market. The B2B iGaming developer achieved this milestone through a strategic partnership with Stoiximan, the leading sports betting and online casino operator in Greece, owned by Allwyn.
New Titles for Greek Players
Through this agreement, Stoiximan will integrate various RubyPlay titles into its platform, marking the first time Greek players will have access to the studio's content. Among the games that will be available are Diamond Explosion 7s SE, Mad Hit Diamonds, and J Mania Lucky Pyggs.
Greek Market on the Rise
Greece is positioning itself as one of Europe's fastest-growing iGaming markets, with a clear trend of player migration from land-based channels to regulated digital platforms. This context represents a strategic opportunity for content providers.
Dima Reiderman, CCO of RubyPlay, highlighted the strategic importance of this partnership for the company's growth in Europe. Meanwhile, Georgios Sideridis, Casino Manager at Stoiximan, praised the quality and innovation of RubyPlay's content, as well as its engagement tools that will enhance the user experience.
Valeria Mendoza
Originaria de Arequipa (Perú), Valeria Mendoza ha desarrollado su carrera en la intersección entre los contenidos, la tecnología y el marketing digital. Con experiencia en SEO y estrategia editorial, lleva más de ocho años ayudando a marcas online a crecer mediante contenidos basados en datos y una narrativa centrada en la audiencia.
Especializada en: estrategia de SEO, reseñas de casinos, noticias tecnológicas, marketing de afiliados y estrategias de crecimiento digital para el sector del iGaming.
