Soft2Bet has confirmed the second edition of its Player Experience Academy will take place during SBC Summit 2026 on September 29 at Sala Tejo in MEO Arena in Portugal. This educational initiative is part of the event’s Education+ program and follows the success of its inaugural edition, which recorded record-breaking demand.
Focus on Satisfaction and Regulatory Compliance
The academy is designed to train iGaming industry executives on how to balance user satisfaction with compliance of regulatory frameworks. The program will cover key topics including behavioral design, player psychology, behavioral analytics, personalization, and retention technology.
Participants will analyze engagement mechanisms used in industries such as video games, retail, and entertainment, exploring how to apply them to iGaming without compromising player protection or current regulations.
Relevance for Emerging Markets
For markets like Peru, where the iGaming sector continues to evolve, this type of training proves especially valuable. Concepts of ethical behavioral design and responsible gamification can help local operators enhance user experience while promoting responsible gambling practices.
Soft2Bet’s objective is to provide strategic frameworks that generate greater engagement, improve retention, and produce measurable business results, raising standards across the entire gaming community.
Valeria Mendoza
Originaria de Arequipa (Perú), Valeria Mendoza ha desarrollado su carrera en la intersección entre los contenidos, la tecnología y el marketing digital. Con experiencia en SEO y estrategia editorial, lleva más de ocho años ayudando a marcas online a crecer mediante contenidos basados en datos y una narrativa centrada en la audiencia.
Especializada en: estrategia de SEO, reseñas de casinos, noticias tecnológicas, marketing de afiliados y estrategias de crecimiento digital para el sector del iGaming.
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